DARLING

Wear SPF, and stay pretty forever! Vegan premium suncare – made in Italy.

The Italian sun protection brand is just what its name suggests: a darling – addicted to the sun. And a real Instagram star, a favorite of beach clubs and influencers. There are four products in the range: A medium and a high sun protection, a tanning activator, and an after-sun lotion. The label’s philosophy: UV protection must not only be of the highest quality, but the design must also be fashionable. Innovation down to the smallest detail.

// KEY FACTS:  Founded in 2018  Origin Italy   SKUs +10  Price range € 19,– to € 60,–

KEY RANGES

BOOST-ME

SCREEN-ME SPF 50+

PROTECT-ME SPF 30

"DARLING is a vegan premium suncare brand Made in Italy about skin-loving, high-performance products with the will to change the way people wear and perceive SPF for the better!"

 Alberto Giacobazzi & Ilenia Gebennini, Founder